SEO Jobs Week – What are the trending roles & titles

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• Part 1SEO Jobs Week – What is happening in the SEO Job Market

  The SEO job market is undergoing significant changes. Nick LeRoy, founder of SEOjobs.com and freelance consultant, shares insights from a comprehensive study analyzing over 6,000 unique SEO job postings across 2024. The report reveals key trends including the impact of AI on entry-level positions, the growing demand for advanced technical skills, and how job seekers should navigate the increasingly competitive landscape beyond traditional job boards.

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  Part 2SEO Jobs Week – What are the trending roles & titles

  SEO job titles are evolving rapidly in 2025. Nick LeRoy, founder of SEOjobs.com, shares insights from their comprehensive SEO job market study. The data reveals a significant increase in director and VP-level positions primarily in-house, while technical SEO roles are seeing higher demand and compensation than content-focused positions. LeRoy also explains how career progression typically moves from generalist to specialist before returning to broader leadership roles that require strong business acumen.

• Part 3SEO Jobs Week – Does location matter in SEO?

  Location requirements are reshaping the SEO job market. Nick LeRoy of Nick LeRoy Consulting examines the surprising data showing only 30% of SEO positions are fully remote, with office-based roles increasing to 49% in Q4. The analysis reveals which cities offer the most opportunities for SEO professionals, with Boston showing the highest growth in job postings while markets like Florida, Colorado, and Utah experienced significant declines.

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• Part 4SEO Jobs Week – In demand SEO Skills

  SEO job seekers face intense competition in today's market. Nick LeRoy, founder of SEOjobs.com, shares insights from his comprehensive industry report on the most in-demand SEO skills. Data analytics, technical SEO, and stakeholder management correlate most strongly with higher salaries, while AI expertise and UI/UX knowledge are increasingly sought after by employers. LeRoy recommends candidates develop a clear point of view on AI implementation and focus on building skills they can control to stand out in application processes.

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• Part 5SEO Jobs Week – SEO Salaries

  Navigating SEO salary expectations requires insider knowledge. Nick LeRoy, founder of SEOjobs.com, shares comprehensive data from his industry salary study, revealing the significant pay differences between technical SEO ($97.5K median) versus content SEO ($67.5K median). The episode examines how company size directly correlates with compensation, explores geographical salary variations across major markets, and highlights the growing importance of technical skills in securing higher-paying positions.

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